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Published on October 24, 2011

Healthplex Sports Club Administrator Earns Award from Medical Fitness Association

In Brief

  • Shon Bersch, assistant general manager at the HealthplexÒ Sports Club, received the Rising Star Award from the Medical Fitness Association.
  • The award is given for individual achievement and significant leadership within the medical fitness community
  • The Medica Fitness Association is a non-profit organization to help medically integrated heath and fitness centers achieve their full potential.

Shon Bersch, assistant general manager at the Healthplex Sports Club, received the Rising Star Award from the Medical Fitness Association for his hard work and commitment to the club and to the Crozer-Keystone Health System.

Bersch was nominated by the Healthplex Sports Club’s senior managing staff, including Dennis Mathias, general manager of the club, and Steve DeFruscio, vice president of Administration for Crozer-Keystone.

The award is given for individual achievement and significant leadership within the medical fitness community. It is for those who exceed performance expectations, suggest budget recommendations and participate in planning processes.

“It recognizes all of the accomplishment and growth in the industry. I am very humbled that the senior managing staff recognized me as someone that has come to the industry to make it a success. I am honored to share all of the success with the club,” Bersch says. 

Bersch has been a member of the Crozer-Keystone family since 2009. In his time with the club, he has realized many accomplishments, including overseeing an extensive renovation of the member services and fitness areas.

He also reorganized the entire sales team and processes and implemented a Members4Ever retention program. The Members4Ever program was adopted in March 2010 to integrate sales, customer service and training. It helps new members get acquainted with the club by offering free sessions with a personal trainer and encouraging them to participate in at least five different activities at the club in the first 90 days of joining.

“We have been striving for over two years to make the Healthplex profitable for the Crozer-Keystone Health System. We focus on serving members, driving new sales and the retention percentage, but we also want the club to bring energy and excitement to the members,” Bersch says.

Bersch will be recognized during an awards reception at the Medical Fitness Association’s annual conference, which will be held Nov. 30 to Dec. 3 in Orlando, Fla.

The Medical Fitness Association is a non-profit organization to help medically integrated health and fitness centers achieve their full potential. They encourage opportunities for development and operational success of the fitness centers and provide educational programs, benchmarks, outcome measurements, professional development and networking opportunities for the medical fitness industry.

“I feel very honored and grateful for all the support I have had in order to grow in this industry. It means a lot,” Bersch says.

For more information about the Healthplex Sports Club, call (610) 328-8888 or visit www.healthplex.net.

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